The new key visual of “Oi Ocha COLD BREW LEMON GREEN” was unveiled
The new key visual of “Oi Ocha COLD BREW LEMON GREEN” was unveiled

The new key visual of “Oi Ocha COLD BREW LEMON GREEN” was unveiled

  • Client
    ITOEN, Ltd.
  • Term
    Jun. 17. 2025

“Oi Ocha COLD BREW LEMON GREEN” newly released on Monday, June 23 as a summer limited edition. The new key visual was also unveiled

From the Oi Ocha PURE series, which offers a new style of Japanese tea, Oi Ocha COLD BREW LEMON GREEN, which combines the sweetness of iced green tea with the refreshing taste of lemon, will be released on Monday, June 23 (summer limited edition). In conjunction with the release, a new key visual featuring Shohei Ohtani will be unveiled as well as various campaigns at stores will be launched.

NEXT

Oi Ocha Shohei Ohtani Bottle (2025 Summer Version) goes on sale. Green Tea for Good enters its second year

Oi Ocha Shohei Ohtani Bottle (2025 Summer Version) goes on sale. Green Tea for Good enters its second year. "Make the World BeauTEAful with Tea" campaign held with all students at Hanamaki Higashi High School!

  • Athlete Promotion
  • Brand & Innovation
Oi Ocha Shohei Ohtani Bottle (2025 Summer Version) goes on sale. Green Tea for Good enters its second year
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