ENGLISH JUKEBOX × Naomi Watanabe
Total production of the English learning material “ENGLISH JUKEBOX ~Sing, speak, study~”
Music
Client
avex Inc.
Term
Dec. 2017
Total production for the English learning material “ENGLISH JUKEBOX ~Sing, speak, study~”
CIRCUS was responsible for the complete production of the English learning material “ENGLISH JUKEBOX” developed by Avex, Inc., which included organizing press conferences, creating commercials, and branding. Naomi Watanabe was chosen as an ambassador to endorse the product, and branding aspects like the logo, packaging, and TVCM were meticulously planned. The product launch press conference, featuring a live performance by Naomi Watanabe, was a huge success in terms of public relations.