A Nationwide Famipay Campaign to Win Exclusive Shohei Ohtani Original Merchandise Will Be Held at 16,300 FamilyMart Stores Across Japan.
Shohei Ohtani signed an ambassador agreement with FamilyMart's "rice ball"
Sports / Food

Client
FamilyMart Co.,Ltd.
Category
Launch
Mar. 15. 2025
A Nationwide Famipay Campaign to Win Exclusive Shohei Ohtani Original Merchandise Will Be Held at 16,300 FamilyMart Stores Across Japan.
Starting Tuesday, July 8, 2025, FamilyMart will launch the “All-In for Deliciousness – Omusubi Stamp Campaign” at approximately 16,300 stores nationwide.
By presenting the FamilyMart app “Famipay” and purchasing a rice ball (omusubi), customers will be entered into a lottery to win a ¥5,000 Famipay Gift Card featuring an original Shohei Ohtani design.
By presenting the FamilyMart app “Famipay” and purchasing a rice ball (omusubi), customers will be entered into a lottery to win a ¥5,000 Famipay Gift Card featuring an original Shohei Ohtani design.