SIXPAD TVCM “EMS REVOLUTION”

We decided to shoot the advertisement in Madrid, as Cristiano was playing for Real Madrid at the time. To express the functionality of the SIXPAD products, we shot it in a futurist space and filmed the movement of the muscles while he used the products. Additionally, we produced a “Making of” video where Cristiano, who was involved since the product development stage, expresses his thoughts on the development and spoke about the common points between him and the SIXPAD products.